HEBE Beauty is a brand born out of fascination with luxury beauty and a passion for entrepreneurship.
Our founder, Chané Fortuin, is fanatical about encouraging women to feel confident with their real beauty by using luxury products that make them feel like absolute queens.
For this reason, we strive to create opulent beauty products that you can truly feel proud of; with intent not to change much of who you already are, but simply enhance and accentuate the beauty you already have.
“Often high end & luxury beauty brands make it feel impossible to either purchase or even achieve because of the way their models look. I want to change that. I want the every day woman to feel like she's worth a million bucks. Because she is. We all are."
One of the beauty secrets Chané discovered at a young age, was the power of lashes. Lashes were a simple yet effective way of enhancing her beauty and she simply fell in love with it. She'd been getting lash extensions for 10 years and this is why luxury lashes became HEBE's first product, launched in the Spring of 2019.
“In Ancient Greek, everything had a meaning; nothing was pointless, and neither was beauty. It had a set purpose among and for every goddess and this how I came up with our name. Everything we do at HEBE Beauty is purposeful.”
Since we are a growing brand, we want to encourage your participation. We would like to encourage you to participate in reviews on our website and on social media, so that we can create products that you absolutely love.
Luxury, quality and relatability are always promises we will always deliver on. x